Porsche Sales Boom Despite Global Recession Fears
It’s been an incredible nine months for Porsche, with the luxury car maker defying economic gravity to report a jump in sales and profits.
The stellar performance can be attributed to the runaway success of its bestselling Cayenne series, plus its all-electric Taycan, which has become the hottest car on the market.
The sales figures reveal that Porsche has sold over 128,000 vehicles between January and September of this year, a 10.5% increase compared to the same period in 2019.
The total revenue for Porsche also rose by 4.7% to a staggering €25.7 billion.
As expected, the Cayenne series has been the star performer for Porsche, with a total of 86,000 vehicles sold in the first nine months of the year, an increase of 11.3%.
However, the real surprise has been the Taycan, which has seen sales more than double compared to the same period last year.
The Taycan has become the hottest car in the automotive world, with its sleek design, cutting edge technology, and performance that puts most other cars to shame.
The Taycan also offers an all-electric range of up to 310 miles, making it an ideal choice for those who want to reduce their carbon footprint.
It’s no wonder that the Taycan has been such a hit with buyers, becoming the first electric vehicle to outsell its traditional petrol and diesel counterparts.
With continued strong performances from both the Cayenne and Taycan, it looks like Porsche is well-positioned to continue its success into the new year.
The car maker has ambitious plans to expand its electric vehicle range, with a sporty 4-door version of the Taycan set to be released next year.
This is in addition to the new Macan electric SUV, which is expected to be released in 2021.
The future certainly looks bright for Porsche, with the luxury car maker seemingly unphased by the global economic downturn.
Porsche’s CEO Oliver Blume said that the company has managed to maintain its strong financial position despite the pandemic, with sales and profits remaining strong.
“Porsche has achieved an excellent result in this difficult economic environment,” said Blume. “Our strong business model and the stable demand for our vehicles will continue to be the key to our success in the coming months and years.”
It’s clear that Porsche is set to defy economic gravity and remain at the top of the luxury car market for the foreseeable future.
