Just Eat Takeaway.com, one of Europe’s leading online food delivery platforms, is taking a major step towards sustainability by introducing plastic-free takeaway boxes across 10 European markets. This initiative is made possible through a partnership with Xampla, a UK-based company that specializes in plant-based alternatives to plastic.
The new takeaway boxes will be coated with Xampla’s Morro™ plant-protein coating, offering a recyclable and biodegradable alternative to traditional plastic-lined food packaging. This move is in line with Just Eat Takeaway.com’s commitment to reduce its environmental impact and promote a more sustainable future.
The plastic-free takeaway boxes will be rolled out in countries such as the UK, Germany, France, and the Netherlands, among others. This means that millions of customers will now have access to eco-friendly packaging options when ordering their favorite meals from the platform.
According to Jitse Groen, CEO of Just Eat Takeaway.com, “We are thrilled to be partnering with Xampla to introduce plastic-free takeaway boxes across Europe. As a leading food delivery platform, we have a responsibility to minimize our impact on the environment and this is a significant step towards achieving that goal.”
The Morro™ plant-protein coating used in the new takeaway boxes is made from pea protein and plant oils, making it 100% natural and biodegradable. This means that the boxes can be composted at home or in industrial composting facilities, reducing the amount of waste that ends up in landfills.
In addition to being environmentally friendly, the new packaging is also leak-proof and can withstand high temperatures, making it suitable for a wide range of food items. This means that customers can still enjoy their favorite meals without compromising on quality or convenience.
The introduction of plastic-free takeaway boxes is just one of the many steps that Just Eat Takeaway.com is taking towards sustainability. The company has also committed to using 100% renewable electricity in all its operations by the end of 2021 and has implemented measures to reduce food waste and promote responsible sourcing.
Xampla, the company behind the innovative Morro™ plant-protein coating, is also committed to creating a more sustainable future. Their technology has the potential to replace single-use plastics in a variety of industries, including food packaging, textiles, and personal care products.
The partnership between Just Eat Takeaway.com and Xampla is a perfect example of how businesses can work together to drive positive change and make a real difference in the fight against plastic pollution. By offering a viable alternative to traditional plastic packaging, they are setting a new standard for the food delivery industry and inspiring others to follow suit.
The introduction of plastic-free takeaway boxes is a win-win situation for both the environment and customers. Not only does it reduce the amount of plastic waste, but it also gives customers the opportunity to make more sustainable choices without compromising on convenience.
In conclusion, Just Eat Takeaway.com’s decision to roll out plastic-free takeaway boxes across Europe is a significant step towards a more sustainable future. By partnering with Xampla and using their innovative plant-protein coating, the company is setting a new standard for the food delivery industry and showing its commitment to reducing its environmental impact. This initiative is a testament to the power of collaboration and serves as an inspiration for other businesses to follow suit. Let’s all do our part in creating a greener and cleaner world for future generations.
