In the ever-changing landscape of the music industry, it takes a special kind of talent and vision to not only survive, but thrive. That is exactly what Jake Gear and Robert Knotts have done with their relaunch of the imprint under Interscope. In their first interview since the relaunch, they sat down to discuss how they honor the past while also moving forward into a bright future.
Both Gear and Knotts have a rich history in the music industry, with Gear’s background in artist management and Knotts’ experience as a record label executive. Their paths first crossed when they worked together at a major record label, and it was there that they discovered their shared passion for music and their desire to create something unique and impactful.
Their imprint was originally launched in the early 2000s, and quickly gained a reputation for discovering and developing cutting-edge artists. But like many labels at that time, they faced challenges and eventually went on hiatus. However, it was never far from Gear and Knotts’ minds, and when the opportunity to relaunch the imprint under Interscope presented itself, they jumped at the chance.
“We always believed in the potential of this imprint,” Gear says. “We knew that we had something special, and we were determined to bring it back to life.”
And bring it back to life they did. The relaunched imprint has already made waves in the industry with its first signed artist, the up-and-coming alternative pop band, The Good Girls. Their debut single has been met with critical acclaim and has been steadily climbing the charts.
But for Gear and Knotts, it’s not just about finding the next big thing. It’s also about honoring the past and paying tribute to the artists who paved the way for them.
“We have so much respect for the artists who came before us,” Knotts explains. “They inspired us and shaped the music industry into what it is today. We want to honor that legacy while also pushing the boundaries and creating something new.”
In order to achieve this balance, Gear and Knotts have implemented a unique approach to developing their artists. They make a conscious effort to learn about the history of the artists they sign and their influences, while also encouraging them to experiment and push their creative boundaries.
“We want our artists to feel supported and free to express themselves,” Gear says. “We believe that’s when the best music is made.”
This philosophy has already paid off with The Good Girls, who have been praised for their unique sound that blends elements of pop, rock, and R&B.
In addition to their passion for developing artists, Gear and Knotts also have a strong commitment to social responsibility. They have partnered with various organizations to support causes that are important to them and their artists. This includes mental health awareness, diversity and inclusion, and environmental sustainability.
“We want our imprint to not only make an impact in the music industry, but also in the world,” Knotts says. “We believe that music has the power to bring people together and inspire change.”
With their relaunch, Gear and Knotts have not only brought their imprint back to life, but they have also brought new energy and creativity to the industry. Their dedication to honoring the past while also forging ahead into the future is a testament to their vision and determination.
As they continue to sign and develop new artists, one thing is for certain – Gear and Knotts’ imprint is a force to be reckoned with in the music industry. And with their passion, talent, and unwavering commitment, the future is looking brighter than ever.
